[terry]

I think it would be a mistake to use a Block S with a green tree in our athletic uniforms. Green is not one of our colors. If we were to throw in another color, the look of the uniforms would lose focus, would be too busy. The classic cardinal and white is very clean and well established. I don't have a big problem with black accents or black alternate uniforms because it's kind of a neutral color that goes with everything. But throwing in some green would be too much, in my view.

I like the old Block S because it has so much history and it's a well established symbol. But I have to admit that the Block S with tree is more distinctive. Over time, the Block S with tree probably will give us stronger branding because it will be immediately identifiable as a unique Stanford symbol.

Of course, I have zero experience in design or marketing, so what do I know. . .

The evolution of Stanford's helmet design:

   
        1940s-64                        1965-66                          1967-76

   
        1977-78                          1979                                1980-91

   
      1992-2001, 2008-14            2002-07                          2011-14


      2014 bowl game, 2015

[terry]

I think it would be a mistake to use a Block S with a green tree in our athletic uniforms. Green is not one of our colors. If we were to throw in another color, the look of the uniforms would lose focus, would be too busy. The classic cardinal and white is very clean and well established. I don't have a big problem with black accents or black alternate uniforms because it's kind of a neutral color that goes with everything. But throwing in some green would be too much, in my view.

I like the old Block S because it has so much history and it's a well established symbol. But I have to admit that the Block S with tree is more distinctive. Over time, the Block S with tree probably will give us stronger branding because it will be immediately identifiable as a unique Stanford symbol.

Of course, I have zero experience in design or marketing, so what do I know. . .

The evolution of Stanford's helmet design:

   
        1940s-64                        1965-66                          1967-76

   
        1977-78                          1979                                1980-91

   
      1992-2001, 2008-14            2002-07                          2011-14


      2014 bowl game, 2015