[fullmetal]

Meanwhile stanford's AD:

https://x.com/TrungTPhan/status/2096336116366651727

Nike invested a material amount of dollars (billions) into something that was less effective but easier to be measured vs something that was more effective but less easy to be measured.

What a zinger of an insight.  Nike was a market-maker (taste-maker of sorts), and data-driven decisions would not serve that role.  "Easier to be measured" sounds like someone beholden to a board of directors or higher-ups.  When you're a cultural leader, you just have to know what to do ("be right, often" and "bias for action").

[fullmetal]

Meanwhile stanford's AD:

https://x.com/TrungTPhan/status/2096336116366651727

Nike invested a material amount of dollars (billions) into something that was less effective but easier to be measured vs something that was more effective but less easy to be measured.

What a zinger of an insight.  Nike was a market-maker (taste-maker of sorts), and data-driven decisions would not serve that role.  "Easier to be measured" sounds like someone beholden to a board of directors or higher-ups.  When you're a cultural leader, you just have to know what to do ("be right, often" and "bias for action").