04-06-2021, 09:21 PM
Unlike the women's tournament, which had the highest audience since 2014, the TV audience for the men's tournament was the least viewed championship on CBS since 1982 (though it did beat the 2018 championship which was on Turner).
https://www.cnbc.com/2021/04/06/ncaa-202...ns-up.html
Still a ways to go, though. Audience for the women's final was about a quarter of the men's.
BC
https://www.cnbc.com/2021/04/06/ncaa-202...ns-up.html
Still a ways to go, though. Audience for the women's final was about a quarter of the men's.
BC
